Episode 107: Setting personal and professional growth goals for the upcoming year

December 20, 2023 No Comments

In this special holiday episode of the Marketing 101 for Small Business Owners podcast, host Philippa Channer discusses the importance of goal setting for personal and professional growth. She introduced her new program, the Empower Her Business Accelerator Program, and explained the SMART goal setting framework. Channer emphasizes the need for balancing short-term and long-term goals, creating vision boards, and tracking progress. She invites listeners for a free consultation session and teases the next episode featuring guest Nick Musica, who will share insights on SEO efforts for 2024. The episode ends with Channer wishing everyone a wonderful holiday weekend.

Episode 106: Strategies for continuous learning and skill improvement

December 13, 2023 No Comments

In this episode of “Marketing 101 for Small Business Owners”, Philippa Channer introduces her new Empower Her Business Accelerator Program, aimed at solopreneurs and small business owners. She emphasizes the importance of continuous learning, staying updated with industry trends, and leveraging online resources for skill improvement. Turner also highlights the value of building a network for learning and mentorship, and balancing learning with business responsibilities. The episode concludes with a preview of the next episode on setting growth goals.

Episode 105: Reflecting on personal and professional development made in 2023

December 6, 2023 No Comments

Today, I’m excited to share some insights from a recent podcast episode where I discussed the importance of self-reflection in personal and professional development. In this episode, I shared valuable advice on the significance of reflection and learning from past experiences. The conversation revolved around the power of self-awareness and the role it plays in our growth.

Episode 104: Motherhood and Business Growth with Cienna Kopischke

November 29, 2023 No Comments

Our main topic today is the balance between motherhood and business growth. To help us navigate this complex issue, I’ve invited Cienna Kopischke, a three-time multi-figure business coach with a background in communications and advertising. Cienna specializes in teaching women how to grow and scale their businesses using effective marketing and sales tactics while overcoming limiting beliefs.

Episode 103: Marketing Goals Every Small Business Should Consider for 2024

November 22, 2023 No Comments

As we continue our journey to help small businesses achieve marketing success in 2024, today’s podcast episode is particularly important. We’re diving into the essential topic of “Marketing Goals Every SMB Should Consider.” These are the goals that can truly make a difference in your business. Here’s what we’ll cover:

Episode 102: How to Stick with Your Business Goals All Year Long

November 15, 2023 No Comments

One of the main topics I want to delve into today is the importance of sticking with your goals all year long. The secret sauce to achieving your goals? Consistency. It’s about showing up every day, even when motivation is low. By consistently engaging with your audience and allocating resources to your marketing efforts, you’re laying a solid foundation for long-term success. This means regular content creation, consistent social media management, and maintaining a steady advertising budget.

Episode 101: How to Execute SMART Marketing Goals for 2024

November 8, 2023 No Comments

One of the key topics we discussed in the episode was the importance of setting smart marketing goals. As a business owner, it’s crucial to have a clear vision of what you want to achieve and how you plan to get there. Whether you decide to involve your entire team or tackle these goals alone, it’s important to remember the benefits of collaboration and individual alignment.

Episode 100: Setting SMART Goals for Business Growth

November 1, 2023 No Comments

As we embark on this month’s series, our focus is on setting annual marketing goals. I’m excited to introduce the concept of SMART goals, a proven framework that can significantly enhance your goal-setting process.

Episode 99: Marketing Insights with Nathan Yeung

October 25, 2023 No Comments

Welcome back to my blog, fellow entrepreneurs! As the host of the Marketing 101 for Small Business Owners podcast, I recently had the pleasure of interviewing Nathan Yeung, a seasoned marketing strategist with a unique background in finance and operations. Today, I’m excited to share the insights from our enlightening conversation.

Episode 98: Closing the Loop of Sales Strategies vs Marketing Tactics

October 18, 2023 No Comments

Hello everyone, I’m Philippa Channer, your host for the “Marketing 101 for Small Business Owners” podcast. Today, I want to take you on a journey exploring the dynamic relationship between marketing and sales. This is a topic that often gets misunderstood, especially in the context of small businesses. So, let’s dive right in!