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Prefer to read, rather than listen? Check out our blogs for each podcast episode below.
Episode 148: Mapping the Customer Journey – Understanding the 5 Stages
In this episode of the “Empower Her Business Accelerator” podcast, host Philippa Channer delves into the customer journey, outlining its five critical stages: awareness, consideration, decision, retention, and advocacy. She emphasizes the importance of understanding these stages to build strong client relationships. Philippa also announces the launch of a new group session for the Empower Her program in January 2025, aimed at helping entrepreneurs enhance their marketing strategies. Throughout the episode, she provides valuable insights and examples for each stage, encouraging listeners to join the upcoming series for deeper exploration.
Navigating Summertime Burnout: Strategies for Entrepreneurs
In the latest episode of the Empower Business Accelerator podcast, host Philippa Channer delves into a topic that resonates deeply with many entrepreneurs: summertime burnout.
Episode 146: Your Mission & Vision Questions, Answered! (Uncovering Your Business Purpose)
In this episode of the Empower Business Accelerator Podcast, host Philippa Channer leads a special Q&A session on the importance of mission and vision statements for businesses. Philippa clarifies the differences between these statements, offers practical advice on crafting them, and underscores their role in guiding daily actions and long-term goals. She also discusses the value of sharing these statements with clients to connect with the brand’s values. Philippa hints at future topics, including her personal experiences with burnout and the customer journey, and invites listeners to book a discovery call to align their business with their purpose.
Episode 145: Living Your Mission & Vision: How to Align Your Business for Impact
In this episode of the Empower Business Accelerator podcast, Philippa Channer underscores the pivotal role of mission and vision statements in business operations. She explains how these foundational elements should guide decision-making, hiring, partnerships, and product development. Philippa offers practical advice on breaking down vision statements into achievable goals and creating actionable plans. She shares examples of businesses like TOMS Shoes and Warby Parker that effectively align their actions with their core values. The episode concludes with an invitation for listeners to join a Q&A session and book a free discovery call for further support in aligning their business with their purpose.
Episode 144: Your Vision for the Future: Crafting a Statement That Inspires
In this episode of the “Empower Her Business Accelerator” podcast, Philippa Channer delves into the crucial role of vision statements for female entrepreneurs. She explains that a vision statement acts as a guiding star, providing direction and motivation. Philippa offers practical tips for crafting an inspiring vision statement, emphasizing specificity, vivid language, and emotional resonance. She also highlights the connection between mission and vision statements and encourages listeners to dream big. Additionally, Philippa promotes the Empower program, designed to help entrepreneurs unlock their potential. This episode serves as a motivational guide for articulating and leveraging business visions.
Episode 143: The Heart of Your Business: Why Your Mission Matters
In this episode of the Empower Business Accelerator podcast, Philippa Channer explores the critical role of mission statements in business success. She explains that a mission statement is a powerful tool that defines a business’s purpose and guides its operations. Philippa highlights how a well-crafted mission statement can attract the right audience, strengthen team cohesion, and aid in decision-making. She shares examples from well-known brands and her own program, Empower Her Business Accelerator, to illustrate these points. Philippa encourages listeners to recognize the value of a clear mission statement and invites them to book a discovery call to enhance their business strategies.
Episode 142: Your Value Proposition Questions, Answered!
In this special Q&A episode of the “Empower Her Business Accelerator” podcast, Philippa Channer addresses key questions about understanding one’s ideal client and crafting a compelling value proposition. She offers practical advice for those feeling overwhelmed, emphasizing the importance of clarity over catchiness. Philippa shares her personal journey in refining her value proposition, highlighting the need for ongoing development. She encourages listeners to book a free discovery call to explore further support through the Empower Her program. This episode is a valuable resource for entrepreneurs looking to enhance their marketing strategies and business clarity.
Episode 141, Crafting Your Irresistible Value Proposition (Part 2)
In this episode of the Empower Her Business Accelerator podcast, Philippa Channer continues the discussion on crafting a compelling value proposition for businesses. She emphasizes the importance of clarity, impact, and differentiation, offering actionable steps for refining and testing these propositions to ensure they resonate with ideal clients. Philippa also promotes the upcoming “Empower Her Power Session” workshop and encourages listeners to submit questions for future episodes. She highlights the significance of a strong value proposition in attracting dream clients and standing out in a competitive market.
Episode 140: Crafting Your Irresistible Value Proposition (Part 1)
In this episode of the Empower Her Business Accelerator podcast, Philippa Channer guides female entrepreneurs in crafting compelling value propositions. She emphasizes understanding clients’ pain points and positioning oneself as an expert who can lead them to desired outcomes. Philippa outlines steps to create a value proposition that focuses on client transformation, backed by proof and specificity. She also introduces the Empower Her program and upcoming Power Sessions designed to support business growth. Listeners are encouraged to subscribe, join workshops, and book discovery calls to unlock their full potential.
Episode 139: What is a Value Proposition (and Why It REALLY Matters)
In this episode of the Empower Business Accelerator Podcast, Philippa Channer emphasizes the significance of a well-defined value proposition for businesses. She explains that a strong value proposition helps attract ideal clients, differentiate from competitors, and justify premium pricing. Philippa provides examples contrasting weak and strong value propositions, highlighting the importance of focusing on client transformation and value. Additionally, she promotes the “Empower Her Power Session,” a workshop aimed at helping participants craft compelling value propositions and address business challenges. The session is scheduled for August 21st online and August 27th in person.
Episode 138: Q&A Regarding the Problems our Clients Have and the Solutions We Offer
In this episode of the Empower Business Accelerator Podcast, Philippa Channer hosts a special Q&A session addressing key entrepreneurial challenges. She offers insights on identifying client pain points, mapping solutions without being overly salesy, and the importance of niching down. Philippa also discusses strategies for engaging clients during slower seasons and emphasizes the role of entrepreneurs as guides rather than fixers. She highlights the power of storytelling in marketing and the need for lightweight offers during slow periods. The episode concludes with a preview of next month’s focus on value propositions, encouraging ongoing client understanding and authentic marketing.
Episode 137: Beat the Summer Slump with some Client-Focused Strategies
In this episode of the Empower Her Business Accelerator podcast, host Philippa Channer discusses strategies for overcoming the summer slowdown in business. She acknowledges the challenges female entrepreneurs face during this period, such as client vacations and decision fatigue. Philippa emphasizes adopting a solution-focused mindset, using the slowdown for strategic reflection and goal-setting. She suggests offering smaller, targeted services like strategy sessions and workshops to address summer-specific pain points. Additionally, she advises revamping marketing and streamlining business systems. Philippa invites listeners to explore the Empower Her program for ongoing support and announces a Q&A session for the next episode.
