
Episode 177: Evolving Your Content Pillars as Your Audience Grows
Welcome back to the Empower Her Business Accelerator podcast! I’m your host, Philippa Channer, and this week we’re wrapping up our April series all about
Welcome back to the Empower Her Business Accelerator podcast! I’m your host, Philippa Channer, and this week we’re wrapping up our April series all about
Welcome back to the Empower Her Business Accelerator podcast! I’m your host, Philippa Channer, and we’re continuing our April deep dive into content pillars. Last
If you’ve ever found yourself staring at a blinking cursor, unsure what kind of content to create—or wondering if your audience even cares—then you are
In this episode of the Empower Business Accelerator podcast, host Philippa Channer delves into the essentials of creating a sustainable content plan for solopreneurs. She emphasizes the importance of staying organized, consistent, and aligned with business goals. Philippa outlines steps for planning content around key pillars, setting realistic publishing frequencies, and mapping out a content calendar. She also highlights the benefits of repurposing content and tracking progress. Additionally, Philippa announces upcoming events, including a giveaway and the Empower Her Power session starting in January. This episode offers valuable insights for solopreneurs aiming to enhance their content strategy and marketing efforts.
In this episode of the Empower Business Accelerator podcast, host Philippa Channer introduces a December series focused on content pillars, types, and planning. She emphasizes the importance of aligning content pillars with business goals and audience needs, recommending entrepreneurs select 3-5 pillars each quarter. Philippa discusses creating content that supports business objectives, addresses customer challenges, and incorporates sales without being overly promotional. She also mentions a holiday giveaway, a discount for the Empower Her program, and encourages social media engagement. The episode aims to equip entrepreneurs with effective content creation and planning strategies.
In this episode of the Empower Business Accelerator Podcast, host Philippa Channer wraps up her series on setting business goals with a Q&A session aimed at female entrepreneurs. Philippa addresses common questions on motivation, managing overwhelm, and setting realistic goals. She emphasizes the importance of flexibility, celebrating progress, and focusing on high-impact tasks. Philippa also introduces her Empower Her program, offering a special discount and a holiday giveaway featuring inspiring books. The episode concludes with a preview of next month’s content on content pillars, types, and planning, essential for a robust 2025 marketing strategy.
In this episode of the Empower Business Accelerator Podcast, host Philippa Channer underscores the importance of clear business goals and introduces the SMART goal framework—Specific, Measurable, Achievable, Relevant, and Time-bound. She elaborates on each component, providing practical examples to help entrepreneurs set effective and actionable goals. Philippa also announces an upcoming group session in January 2025, offering a discount for early registration. The episode aims to equip entrepreneurs with a structured approach to goal setting, fostering business growth and success.
In this episode of the Empower Business Accelerator podcast, Philippa Channer explores the critical role of mission statements in business success. She explains that a mission statement is a powerful tool that defines a business’s purpose and guides its operations. Philippa highlights how a well-crafted mission statement can attract the right audience, strengthen team cohesion, and aid in decision-making. She shares examples from well-known brands and her own program, Empower Her Business Accelerator, to illustrate these points. Philippa encourages listeners to recognize the value of a clear mission statement and invites them to book a discovery call to enhance their business strategies.
In this insightful episode of the “Marketing 101 for Small Business Owners” podcast, host Philippa Channer delves into the intersection of personal faith and business values. She offers listeners practical advice on how to infuse their spiritual beliefs into their business practices, ensuring that their company not only thrives commercially but also aligns with their moral compass. This episode is a must-listen for entrepreneurs seeking to create a business that truly represents their convictions.
In my latest podcast episode, we ventured into the intricate world of brand identity and its pivotal role in the success of local businesses. Today, I’m excited to delve deeper into this topic and offer practical strategies to develop a brand identity that resonates with your audience and distinguishes you in the marketplace.