Episode 129: Building a Business on Faith: Aligning Your Values and Your Work

May 29, 2024 No Comments

In this insightful episode of the “Marketing 101 for Small Business Owners” podcast, host Philippa Channer delves into the intersection of personal faith and business values. She offers listeners practical advice on how to infuse their spiritual beliefs into their business practices, ensuring that their company not only thrives commercially but also aligns with their moral compass. This episode is a must-listen for entrepreneurs seeking to create a business that truly represents their convictions.

Episode 113: Strategies for a Powerful Business Image in 2024

February 5, 2024 No Comments

In my latest podcast episode, we ventured into the intricate world of brand identity and its pivotal role in the success of local businesses. Today, I’m excited to delve deeper into this topic and offer practical strategies to develop a brand identity that resonates with your audience and distinguishes you in the marketplace.

Episode 103: Marketing Goals Every Small Business Should Consider for 2024

November 22, 2023 No Comments

As we continue our journey to help small businesses achieve marketing success in 2024, today’s podcast episode is particularly important. We’re diving into the essential topic of “Marketing Goals Every SMB Should Consider.” These are the goals that can truly make a difference in your business. Here’s what we’ll cover:

Episode 102: How to Stick with Your Business Goals All Year Long

November 15, 2023 No Comments

One of the main topics I want to delve into today is the importance of sticking with your goals all year long. The secret sauce to achieving your goals? Consistency. It’s about showing up every day, even when motivation is low. By consistently engaging with your audience and allocating resources to your marketing efforts, you’re laying a solid foundation for long-term success. This means regular content creation, consistent social media management, and maintaining a steady advertising budget.