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Prefer to read, rather than listen? Check out our blogs for each podcast episode below.
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Episode 167: How to Foster Loyalty and Retention in a Digital World
Ever feel like keeping customers coming back is harder than ever? You’re not alone. Today we live in a world that is fast-paced and very
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Episode 166: Turning First-Time Customers into Repeat Clients
Building a business isn’t just about attracting new customers—it’s about creating a loyal customer base that comes back again and again. In this week’s episode
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Episode 165: Building Strong Customer Relationships from Day One
As business owners, we all know the value of a loyal customer, but have you ever considered how much of that loyalty is built right
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Episode 164: How to Measure Success Beyond Financial Metrics
As entrepreneurs, we often focus on financial metrics like revenue and profit to gauge the success of our businesses. But are numbers alone the true
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Episode 163: Key Performance Indicators (KPIs) Every Entrepreneur Should Know
As entrepreneurs, measuring success goes beyond intuition—it’s about using actionable metrics that guide decisions and highlight growth opportunities. In this week’s episode of the Empower
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Episode 162: Using Data to Track Progress and Adjust Strategy
The Value and Importance of Using Data to Track Progress and Adjust Strategy Hey there, friends! Let’s be real—running a business is hard work, but
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Episode 161: What Metrics Matter Most in Your Business?
As we step into a new year, it’s the perfect time to evaluate the way we measure success in our businesses. In the latest episode
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Rest, Reflect, and Set Intentions: Your Blueprint for a Powerful 2025
As we step into a brand-new year, it’s tempting to dive headfirst into setting lofty goals and planning our next big moves. But here’s the
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Episode 159: Q&A – Content Strategy and Planning
Crafting a Winning Content Strategy – Your Questions Answered As 2024 draws to a close, I’ve been reflecting on the questions you’ve asked about content
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Episode 158: Creating a Content Plan – Mapping Out Your Strategy for Success
In this episode of the Empower Business Accelerator podcast, host Philippa Channer delves into the essentials of creating a sustainable content plan for solopreneurs. She emphasizes the importance of staying organized, consistent, and aligned with business goals. Philippa outlines steps for planning content around key pillars, setting realistic publishing frequencies, and mapping out a content calendar. She also highlights the benefits of repurposing content and tracking progress. Additionally, Philippa announces upcoming events, including a giveaway and the Empower Her Power session starting in January. This episode offers valuable insights for solopreneurs aiming to enhance their content strategy and marketing efforts.
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Episode 157: Exploring Content Types – How to Choose the Right Format for Your Message
In this episode of the “Empower Her Business Accelerator” podcast, host Philippa Channer delves into the crucial topic of selecting the right content types for effective message delivery. She discusses various formats, including blogs, videos, podcasts, infographics, email newsletters, and social media posts, emphasizing the importance of aligning these with audience preferences, the message, and content goals. Philippa also introduces a holiday giveaway and promotes upcoming group and power sessions for entrepreneurs. The episode aims to help female entrepreneurs refine their marketing strategies and enhance their content delivery.
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Episode 156: Building Your Content Pillars – The Foundation of Your Content Strategy
In this episode of the Empower Business Accelerator podcast, host Philippa Channer introduces a December series focused on content pillars, types, and planning. She emphasizes the importance of aligning content pillars with business goals and audience needs, recommending entrepreneurs select 3-5 pillars each quarter. Philippa discusses creating content that supports business objectives, addresses customer challenges, and incorporates sales without being overly promotional. She also mentions a holiday giveaway, a discount for the Empower Her program, and encourages social media engagement. The episode aims to equip entrepreneurs with effective content creation and planning strategies.